September saw us launch vibrant new packaging across our range, which was rolled out to all our customers.
Our eye-catching branding was a Gold Award Winner at the Fresh Creative Awards in 2013 and we are exited to incorporate this design across our range.
The colourful look is inspired by our slogan 'coffee that makes you feel good’ and incorporates a bright yellow sun, purple hues and red coffee beans. The design has been inspired by elements of Central American street art seen by our director, Bryan Unkles, when visiting El Salvador.
Bryan said: “This is a gourmet sustainable coffee from a producer that does good work at source - we wanted the packaging to be dynamic, vibrant and fun so that customers and retailers will want to display it on their shelves."